1. How companies or organizations use digital or social media to effectively communicate ideas, information, arguments, and messages to achieve a specific goal. 2. How digital or social media has transformed the communication of idea, information, and arguments in society. The use of digital and social media can have a profound effect on society. This project requires you to research and report on an organization or company who has used or is using digital or social media to create a profound effect, impact, or influence on others. 1. Project Requirements (topics and content to cover) 2. Presentation Requirements (content organization) 3. Submission Requirements (how to submit your assignment) 4. Presentation Resources 5. Due Date Information and Late Policy Select an organization or company that used or uses digital or social media to impact others. What is the name of the organization or company? What year was the organization or company established? What is the organization’s or company’s goal or mission? Provide the company’s or organization’s website address (URL), if available. Where is the company or headquarters located? Include at least for Section 1. Include this source as an in-slide citation and on your References slide(s). Describe how digital or social media was used to influence others. Provide example, instance, or situation that highlights this influence. In the example, instance, or situation you provided in Item 1, what specific digital or social media platforms were used (e.g. Facebook, Twitter, Instagram, Snap chat, Pinterest, or YouTube) and how were they used? What occurred as the result of the use of digital or social media? Describe the impact or magnitude of the change. Include at least for Section 2. Include this source as an in-slide citation and on your References Slide(s). You use Invisible Children in your project. You use the ALS Ice Bucket Challenge in your project. Was the change created by the use of digital or social media positive or negative (or both) in your opinion? How successful was the company in accomplishing the objective? Support your answer. List one thing the company could have done better to accomplish their objective. Include at least for Section 3. Include the two sources as in-slide citations and on your References page. At least one source should be professional or scholarly. You can not use in your project or any company or organization we discussed in class or in this assignment (e.g. The Ice Bucket Challenge or Invisible Children). Your Title Slide should contain the following: Organization or Company Information (Section 1) Description of the Digital Media Influence (Section 2) Analysis of the Digital Media Influence (Section 3) Summary Slide Question Slide You will only need to include a “Title Only” slide . References Slide(s) ( )! (Title and Reference slides do not count toward the total slide count). a. Slides must be easy to read and uncluttered. Keep in mind the 7 x 7 rule with presentation software, which effectively states no more than 7 words per bullet and 7 bullets per slide. b. Pictures and images should be used to avoid distraction from the main contents. Include at least one table, graph, or image of an appropriate size that is relevant and supports the information provided in your paper. Feel free to create the image if you like, but it must be professional. c. Use a standard font like Times New Roman or Helvetica. Use 36-point font for your slide title, 28-point font for main points, and 24-point font for secondary points. d. Include the slide number, title of your presentation, and your name in the footer (except on title slide). e. Appropriate for the presentation. Use creativity here, but your background color or design must not detract from the readability of the slides. A bad example would be using dark text against a dark background. Make sure the background and font colors are a good contrast. f. (use dark text against a light background or white or light colored text against a dark background. This creates contrast. I would like you to present your presentation as if you were giving it to a LIVE AUDIENCE. In addition to designing each slide, I also want you to provide me with the transcript of the words you would actually say, word-for-word. while each slide is being displayed. You can accomplish this in several ways: a. Adding Text Narration to the Notes Section of each slide, b. Adding Voice Narration to each slide (Export the Narration as a .MOV file). a. Include at least One (1) Source for Section 1. b. Include at least One (1) Source for Section 2. c. Include at least Two (2) Sources for Section 3. At least one of the two sources must be a Professional or Scholarly Source. Please do not use unprofessional sources such as Wikipedia, About.com, Answers.com, Dictionary.com, How.com, or anything remotely similar. Examples of include textbooks, articles, academic journals, and conference proceedings. Scholarly resources are written by experts in their fields, grounded in research, and often refereed (reviewed and edited by researchers in the field). Examples of include: trade journals or magazines. Professional sources are written for a specific audience that works in certain field. They are not research-based. You can also use our course content (e.g. Read & Watch resources) as a source as well. UMGC has a top-notch, extensive online library. You can find many scholarly and professional sources there. You can use social media (e.g. Twitter posts, blogs, YouTube) sources as well as this is a paper about the use of digital and social media. 1. (3 mins | Automatic Closed Captioning) This Youtube video provides great tips sprinkled in with humor! 2. 1. The completed presentation (PowerPoint .PPT or .PPTX, or Keynote project file) or a link to your online Prezi presentation. Exceptions may be allowed, on a case-by-case basis, for life situations (military deployment, medical illness, death in the family, etc). In all cases, timely notification of a “life situation” is critical to the approval of any extensions. All exceptions must be accompanied by official documentation, which is subject to inspection and approval. Work load, course load, vacations, or bad memory are not acceptable excuses. Please do not wait until the last minute to submit your assignment. Give yourself at least a 5-hour window to account for any technical difficulties that might arise. If you experience technical difficulties beyond your control that do not allow you to successfully complete the assignment, immediately follow the steps below: Contact . Inform them off the problem you are having. Get a problem ticket number from them to document the situation. E-mail me ASAP and include (a) your class and section, (b) description of the problem you are having, (c) your problem ticket number from 360 Help and Support, and (d) your name, so I can investigate the situation. Attempt to attach your assignment to a message to me inside of LEO. E-mail the assignment to me. This project is worth 100 points or 20% of your total grade for the course. You will lose points for issues such as: not following directions, not submitting your work on time, and failure to include all required elements. Each omission will result in a partial point deduction. To complete this project and receive full credit, you must submit your completed presentation to your unless you encounter problems–discussed above). Please make sure you keep a copy of your project stored on your computer. Technical difficulties do happen–you may need to resubmit your assignment for a number of reasons. It is always a good policy to ! Please contact me in advance if you are having problems understanding what is required of you. UMGC has strict policies regarding turning in work that is not 100% your own creation. I will enforce these policies. It is your responsibility to make sure you have posted your assignment CORRECTLY! Once you have posted your assignment, immediately attempt to view it, just to make sure your post was accepted by LEO, that it is formatted correctly, and you have posted the correct file. You will be held responsible for posting your assignments correctly.
